In 1970 Esso commissioned 30 coins depicting the England squad
for the World Cup. The coins are made of solid metal, and were
wrapped for distribution through petrol stations. You were given a
coin each time you bought four gallons of petrol, or two coins if
you bought eight.
The curiously named Squelchers were a set of 16 booklets produced
'to squelch arguments about football'. The books were edited for
Esso by Leslie Vernon and printed in Holland by Sackville Smeets. A
blue plastic folder is available to hold all 16 booklets.
A set of foil badges which could be stuck onto a large collectors
card. You could start off your collection by purchasing a special
starters pack which included 26 badges for only 20p. After that I
guess that you had to get your parents to buy some petrol.
Another coin collection from Esso, this time with heavier coins.
30 of the coins (silver) represent the 30 teams who had won the cup
up until 1972. A larger, bronze coin commemorated Leeds win over
Arsenal in 1972.The coins could be presented on a dark blue mounting
A strange though attractive set of small, thin metal disks,
referred to as 'photo-discs' by Esso. The 22 'Soccer Superstars'
could be mounted on a card by moistening the back of the photo-disc
and pressing it firmly onto the ready-gummed circle on the
collection card. The collection cards originally came with tissue
paper in the middle to stop the pages of the card sticking to each
Printed inside the sachets were small photos of players. The backs
of the sachets indicated that each sachet should contain two
footballer stamps, but they were from a continuous roll which was
cut according to the needs of the sachets. There are therefore many
different combinations of players.